Discover practical strategies and expert advice to strengthen your video marketing.
These tips are crafted for business leaders and marketing professionals looking to deepen brand impact, covering everything from brand film frameworks and short-form content, to modern marketing trends and production FAQs.
Sales and marketing are departments that should supplement each other, but are often misaligned. Video can assist in bridging that gap.
DIY video production is often perceived as being easier than outsourcing. However there are hidden costs to consider before making a choice.
I see a strong connection between short and long form video and sales. We discuss the relationship between the sales cycle and video content.
When it comes to video metrics, most marketers first think of likes, comments, and views. But there are far more crucial metrics to track.
A multi-platform video campaign can range from a simple repurposing of an existing video asset to a far more complex video marketing strategy
Repurposing video content is one of the best methods in reducing marketing team burnout and keeping costs low. Here are two methods.
Discover how Apple’s 2024 Christmas Brand Story Film reached 51 million views by focusing on relatability and emotion.
In 2024, LinkedIn released the LinkedIn Video Feed. Two of my posts went ‘viral’. This is the analysis of why, so you too can go ‘viral’.
To receive daily video marketing tips, insights and advice, we encourage you to follow Company Director, Didier Le Miere on LinkedIn.
