
How To Script A Testimonial Video That Doesn’t Sound Fake
How do you create testimonial videos that feel like a conversation, and not an ad? It’s a fine balance. Here’s how we do it for our clients.
Discover practical strategies and expert advice to strengthen your video marketing.
These tips are crafted for business leaders and marketing professionals looking to deepen brand impact, covering everything from brand film frameworks and short-form content, to modern marketing trends and production FAQs.

How do you create testimonial videos that feel like a conversation, and not an ad? It’s a fine balance. Here’s how we do it for our clients.

Struggling to get approval for your marketing ideas? Try out these tools to help make your proposals more appealing to your boss.

If your videos aren’t growing your audience, you’re likely missing one of these key elements. Learn what to fix to boost audience growth.

Why do people share videos? We explore the psychology behind what drives people to share video content on social media platforms.

Spent $10k+ on a video but it didn’t bring any sales? It isn’t down to your effort or video quality. It’s because of your video structure.

How much video content is enough? Is there a thing as too much video content? We explore what it means for your business’s video marketing.

What makes a video perform? It’s not likes. It’s not shares. What is it? A clear message that resonates with your customers. Here’s why.

Here’s how to repurpose one video shoot into over 12 content pieces, just like we have done with our clients.

If you create video content regularly, but aren’t seeing growth, it’s likely because your videos aren’t connecting. Here’s how to solve that.

Every marketer has been told to “tell your brand story”. But how do you actually do it? We share our framework for you to use.

Video marketing uses a number of psychological tools to call on viewers to take action. Here’s how we use psychology to generate results for our clients.

Humanise a brand. What does that actually mean? How do you do it? Today we explore our 4-step framework to humanise your brand through video.

AI Video Production is here. It isn’t taking over the whole production process, but it is making life easy for marketing teams.

The one shot brand film is one of the most effective videos to create. Here’s how Bond’s used one to launch their new US market campaign.

Sound design is one of the most critical pieces of effective video production. Without it, you risk not engaging your target audience.

Recruitment is no longer just about filling roles. It’s about building belief. The role of video in recruitment has never been more important.
To receive daily video marketing tips, insights and advice, we encourage you to follow Company Founder, Didier Le Miere, on LinkedIn.