How A Single Film Became SPORTENG’s Most Powerful Asset
Learn how we created a visually stunning brand story film for SPORTENG and their world-class project with Peninsula Grammar School.
The Psychology Behind Video Marketing Success
Video marketing uses a number of psychological tools to call on viewers to take action. Here’s how we use psychology to generate results for our clients.
How The Victorian Athletic League Grew 591%
Discover how Fixon Media Group helped the Victorian Athletic League grow 591% and attract sponsors through targeted video marketing.
What Does It Actually Mean To Humanise A Brand?
Humanise a brand. What does that actually mean? How do you do it? Today we explore our 4-step framework to humanise your brand through video.
Simple & Effective: The Art Of The One Shot Brand Film
The one shot brand film is one of the most effective videos to create. Here’s how Bond’s used one to launch their new US market campaign.
Why Sound Is the Secret Weapon in Your Video Marketing
Sound design is one of the most critical pieces of effective video production. Without it, you risk not engaging your target audience.
The Role Of Video In Recruitment
Recruitment is no longer just about filling roles. It’s about building belief. The role of video in recruitment has never been more important.
Behind the Scenes: Building Trust With Transparent Video Content
Behind the scenes video content is one of the easiest and less-taxing types of video content to produce. We explore why it is so powerful.
Using Video to Bridge the Gap Between Sales and Marketing
Sales and marketing are departments that should supplement each other, but are often misaligned. Video can assist in bridging that gap.
The Hidden Costs Of DIY Video Production
DIY video production is often perceived as being easier than outsourcing. However there are hidden costs to consider before making a choice.